Make every second count: what’s new with LucidLink at NAB 2025

Every creative knows time is precious. But too often, it’s wasted — stolen by progress bars, slow transfers and workflow bottlenecks.

At LucidLink, we know that every second counts. That’s why we're excited to unveil our biggest release yet at NAB 2025, packed with the features our customers have been asking for — all designed to give you back time to do what you do best: create.

Since launching the game-changing new LucidLink in November 2024, we’ve been busy building. Our latest release brings powerful enterprise-ready features and fresh innovations that make collaborating with LucidLink faster, easier and more flexible than ever.

Enterprise-ready: secure collaboration at scale

For growing teams, seamless collaboration is key — but it’s only one part of the puzzle. Security, control and trust in the tools your team relies on are just as critical.

LucidLink combines the reliability, oversight and governance IT teams need, with the ease of use creative teams love. Our NAB 2025 release brings the enterprise-grade features you need to collaborate seamlessly and securely to the new LucidLink.

SAML SSO: secure, seamless access

We’ve introduced a new Single Sign-On (SSO) implementation based on the SAML protocol, expanding compatibility beyond just Okta and Microsoft Entra ID. Now, nearly any identity provider can integrate with LucidLink — giving IT teams full flexibility, while keeping security airtight.

The new SSO implementation also extends to the LucidLink Mobile app for Android, with SSO support for iOS coming soon.

Admin role: more control, less risk

Our new admin role lets you delegate user and workspace management — without giving access to sensitive settings like billing or filespace deletion. IT can keep things locked down and teams can still get the access they need. Everyone’s happy.

Filespace settings: fine-tune your workflow

Cache size, mount points, file paths — now you can tweak your setup right in the LucidLink UI. Forget about deep-dives into settings folders. When we say your workflow, your way, we really mean it.

Custom snapshot schedules (coming soon): peace of mind on autopilot

Accidental deletion? Bad render? Snapshots give you an easy way to rewind your filespace to an earlier point in time. Now, you can set your own schedule for whenever it makes the most sense for your team.

Dynamic tiering (coming soon): smarter storage, lower costs

Why pay for storage you’re not using? Exclusively available on annual Enterprise plans, dynamic tiering automatically optimizes your storage based on activity — keeping active files “hot” and marking less-used files “cold” to reduce costs.

No archiving, no file shuffling and no need to offload data to another platform. Just efficient storage that saves you time and money, without disrupting your data access.

Now on AWS Marketplace: easier enterprise adoption

LucidLink’s AWS partnership means all our new enterprise innovations are already backed by high-performance egress-free AWS S3 storage.

LucidLink is also now officially available on AWS Marketplace — making it easier than ever to deploy at scale, apply committed AWS Marketplace spend and streamline procurement.

Whether you’re a small studio or a global enterprise, LucidLink on AWS Marketplace makes adoption faster, simpler and more strategic.

The new LucidLink: more ways to work from anywhere

At the end of last year, we launched the new LucidLink. This ambitious release showcased a next-gen user architecture, faster onboarding, plus a seamless experience across desktop and web. Not to mention AWS storage and a simplified pricing model.

Our latest release extends that same smooth collaborative experience to mobile. We’re adding new ways to access and manage your data from anywhere, so you can make the most of your time, wherever you are.

Web browsing: no install needed

For the first time ever, LucidLink filespaces can be accessed directly from a web browser. This early sneak peek of the web browser makes accessing and downloading your data easy without installing software. Perfect for quick approvals or external collaboration, with more functionality coming mid-2025.

LucidLink for iOS: instant access in your pocket

LucidLink now fits in your pocket. Our new iOS app gives you secure, real-time access to your files wherever you are. This read-only experience (with full read/write coming mid-2025) means you always have access to your files, no matter where you are.

Android direct links: seamless mobile-to-desktop workflow

Generate direct links on desktop and open them instantly on Android — or vice versa. No more clunky file transfers or delays. Plus, Android now fully supports Single Sign-On (SSO) for secure, seamless login.

More collaborative magic is on the way

We’ve always been about letting creatives create. While this release is another big leap forward, there’s even more collaborative magic in the works — ready to drop later this year:

• External link sharing: securely share files with collaborators without needing a LucidLink account.

• Web & iOS uploads: upload files directly from your browser or iPhone.

• Full read/write access: for web browsing and iOS

• MFA & new security tools: even more ways to protect your data.

• Public SDK & API: integrate LucidLink into your existing tools for a truly friction-free workflow.

• Filespace upgrade & account migration tool: switch seamlessly from Classic to the new LucidLink without needing to copy or migrate your data.

Don’t waste another second

Creative teams thrive when you’re in the flow, not fighting with file transfers, permissions or approvals.

With these new updates, LucidLink helps you cut the clutter, simplify collaboration and speed up your workflows — so you can spend less time managing files, and more time making magic.

Stay tuned. Over the next few weeks, we’ll be diving deeper into each of these new features and how they’ll help make your workflows flow.

Ready to take back your time? 

• Check our NAB 2025 page and book some time with our team in Vegas

• Book a demo and see how LucidLink can save your team hours every week

• Or, try it for yourself with a 30-day free trial